How Aventora Works Together
Overview (business use case): Most teams need one place to see who they are working with (CRM) and a way to reach those people at scale (Engagement Hub). Domain Assistant handles questions on the website before a human is needed. Part 1 explains how those pieces fit so daily work stays in the right application.
1.1 Two applications, one workflow
Type: Operation | Audience: All users
Overview: Sales and service leads live in the CRM so everyone shares the same truth about contacts, deals, and history. Outreach and automation run from Admin because those tools need credits, phone lines, and account-wide rules. Splitting the apps avoids duplicating your contact list while still letting coordinators run campaigns.
Aventora is split into two places you sign in:
- Aventora CRM — Your contact list, companies, deals, tasks, notes, and activity timeline. This is where relationships and pipeline live.
- Aventora Admin — Engagement Hub (phone, SMS, email outreach, live chat queue) and Domain Assistant (website chatbot). Only administrator accounts can open Admin.
There is no contact directory in Admin. When you call or message someone from Hub, you use their name, phone, and email; matching records and history appear in CRM after sync.
flowchart LR
subgraph CRM["Aventora CRM"]
People[People and deals]
Engage[Engage by Aventora]
end
subgraph Admin["Aventora Admin"]
Hub[Engagement Hub]
DA[Domain Assistant]
end
People --> Engage
Engage --> Hub
Hub -->|CRM Sync| People
Admin --> Hub
DA -->|Website chat| Visitors[Website visitors]
- Aventora CRM holds contacts and deals; staff can start outreach from a contact (Engage by Aventora).
- Aventora Admin runs Engagement Hub (calls, SMS, email, live chat) and Domain Assistant (website chatbot).
- CRM Sync (configured by the Hub account owner) sends engagement results back to the right people in CRM.
1.2 Daily engagement lifecycle
Type: Operation | Audience: CRM workspace member, Admin user (Engagement Hub)
Overview: The lifecycle is the story of a lead from “in the system” to “contacted” to “updated in the pipeline.” Following the same steps keeps marketing, sales, and operations aligned and prevents leads from going cold because nobody knew a call already happened.
sequenceDiagram
participant CRM as Aventora CRM
participant Hub as Engagement Hub
participant Contact as Contact
CRM->>Hub: Start engagement
Hub->>Contact: Phone SMS or email
Contact-->>Hub: Conversation outcome
Hub->>CRM: Status and history when CRM Sync is on
Note over CRM: Update deals and tasks
A typical flow:
- Contact exists in CRM — Created manually, imported, or updated from synced outreach.
- Someone engages — From the contact record (Engage by Aventora) or from Hub (Single Call, Bulk Call, Email Pull).
- Conversation runs — Voice, SMS, or email; or a customer chats and your team responds in Chat Center.
- Outcome is visible — In Hub Analysis and on the contact timeline in CRM (when sync is on).
- Deal moves — Stages updated in CRM so forecasts and handoffs stay accurate.
1.3 Who configures what
Type: Administration | Audience: CRM workspace admin, Engagement Hub account owner, Domain admin
Overview: Clear ownership avoids “why can’t I see Agents?” or “who owns the phone bill?” questions. CRM admins own team access to records; the Hub account owner owns outreach rules and CRM connection; the domain admin owns chatbot content.
| Responsibility | Who | Where |
|---|---|---|
| CRM team invites and roles | CRM workspace admin | CRM → Settings → Members, Roles |
| Connect CRM to Hub | Engagement Hub account owner | Admin → Account Settings → CRM Sync |
| Phone/SMS defaults for CRM users | CRM workspace admin | CRM → Settings → Apps (Aventora Phone) |
| Hub call rules, inbound numbers, calendars | Engagement Hub account owner | Admin → Account Settings |
| Chatbot knowledge and domain users | Domain admin | Admin → Domain Assistant |
| Credits and billing | Engagement Hub account owner | Admin → Billing |
Delegate admins on Hub can adjust Inbound and Aventora Calendar for themselves but cannot change most Account Settings tabs.
See the full Aventora User Manual for CRM, Engagement Hub, and Domain Assistant workflows.